

From: Reed Scott
Creator of Modern Asset Protection Planning
Have you ever wondered why your prospects took the advice of their CPA or Attorney, when that professional knew almost nothing about insurance and the asset protection and tax benefits it offers?
I think you know the answer, it's call implied authority, otherwise known as gravitas. Because that professional spent some time getting a degree or designation your prospects assume they have some special knowledge. If you're like me however, you've found out from experience that many attorneys and CPAs know very little about insurance and many have preconceived notions that are not only wrong, but almost impossible to overcome.
Even as an attorney I am amazed at the respect clients give our opinions. Especially since I know how few attorneys are actually knowledgeable about Insurance. In fact, one of old law partners told his clients NEVER to buy insurance, he told all his family and business clients it was a horrible investment. When I asked him privately why he felt that way he couldn't give me any logical reasons (or any reasons at all), he just told me he didn't like it. I'll bet his widow wishes he hadn't felt that way because when he died a year after that conversation with no life insurance, we had to sell some of her most valuable assets at fire sale prices to give her the liquidity she needed to live on. I know because I handled his estate!
I am not your average attorney...
Unlike a lot of attorneys and CPAs I am a strong advocate of insurance.
I'm not just an attorney, but I also have a masters degree in finance, and a masters of laws in taxation (LL.M). I not only strongly believe in insurance I believe that as a trusted advisor I am not acting in the best interest of my clients if I don't promote these benefits to my clients as well. I am also a licensed insurance agent, I fully disclose that to my clients and tell them right up front why they need it.
Don't you wish all attorneys believed as I do? Wouldn't your job be a whole lot easier if you could partner with attorneys and tax professionals who believed in insurance as much as I do!
I have partnered with the Simplicity Companies to make this special ONE TIME ONLY offer to the purchasers of my Estate Planning is Dead Co-authoring program.
Join my program today and take advantage of the Modern Asset Protection Planning materials I have put together to dominant all segments of insurance sales; from long-term care insurance for families, business owners and professionals to tax-free asset protection and retirement planning for business owners and professionals in your market. You will be the person with the Gravitas leading the discussion on asset protection and tax planning by joining me as my co-author on not just Estate Planning is Dead, but also as co-author of The (Your State) Guide to Tax-Free Long-Term Care, and co-author of the (Your State ) Asset Protection Guide for Business Owners and Professionals.

You'll be the person at the front of the room leading the discussion on asset protection and tax-free planning as my co-author and subject matter expert on asset protection in your state. Just as I have taken my best selling Estate Planning is Dead book and rewritten and reformatted it to have a co-author for each state, I am doing the same thing with my other two books in the series: The Attorney's Guide to Tax-Free Long-Term Care will now be called, The Missouri (or whatever state you're in) Guide to Tax-Free Long-Term Care. Similarly, The California Asset Protection Guide will now have your state's name in the title instead of California.
We are going through the rewriting and reformatting process now to have these attention and business grabbing titles in your hands as soon as possible. The Second book in the series, Your States Guide to Tax-Free Long-Term Care will be available to you by July 1st of this year, and the third book, Your States Asset Protection Guide for Business Owners and Professionals will be available by September 1st of this year.



So here's the deal
If you hired a ghost writer to write a book for you you'd pay anywhere from $5,000 to $20,000, and you still wouldn't have a best seller whose readers rave about the books and recommend it to their friends.
And Even if you hit the jackpot and your ghost written book became a best seller, you still wouldn't gain the authority that comes with having an experienced trust and tax attorney as your co-author.
And even if you somehow managed to have an engaging best seller that readers rave about and a co-author who lends you his gravitas...
You still wouldn't have a co-author who is building a Facebook membership group for your clients where you can continue to engage with your prospects until they buy, and you wouldn't have weekly blog or newsletter articles written for you, monthly live webinars to keep your prospects engaged, and prewritten emails made for you to continously engage with your prospects.
But Now You Can Have All of That, Not Just for One Book But for Three!
Here's what you'll get:
You've already decided to grab the opportunity to become a co-author of this best selling and engaging book or you wouldn't be on this page.
As you already know from watching the webinar this is much more than just have the name recognition that comes from being a co-author on a book that reaches the heart of your targeted prospecting audience. This is an ongoing Top-of-Mind Marketing program that provides you with tools daily, weekly, and monthly to put fresh content in front of your best prospects and allow them to see you as "The" expert in your marketplace.
Now imagine what those prospects (and the new ones coming into the Facebook Group every day) think of you when you release the next book in the series: Your States Guide to Tax-Free Long-Term Care.

This is the book that will cement you as the one and only authority on long-term care insurance in your market. When this book is released with you as co-author you will be able to drill down with specific offerings in your market. If there were any prospects that didn't buy from you by now, this book will seal the deal.
With this book and all the marketing you can do around it you'll be able to talk to prospects about specific products that are unique to your market. For example, in California companies cannot offer a signing bonus for long-term care, but if yours state allows it, you'll look like a genius to your prospects for pointing out the difference.
You can use this book to really drive home your expertise and set yourself apart from your competition. This book leverages the author' tax expertise and you'll be able to leverage that even more by giving your prospects specific product examples on what the book is talking about with actual product illustrations. This Book is a natural extension of the conversation built around Estate Planning is Dead and not only allows you to close more deals around the tax-free differentiator, but it's a great networking tool for joint seminars with CPAs and Attorneys.

This is when you really step up your game. Now when you talk about life insurance for business owners and professionals you'll be doing it in the framework of asset protection, tax-free wealth building, wealth preservation, and business succession planning.
Written in the same engaging style as Estate Planning is Dead, this book puts you above the competition and positions you on equal if not superior positioning to the attorneys and CPAs in your market. But you'll get more flies with honey and in this case that means using the book as a networking tool with attorneys and CPAs. If they're smart they will immediately see how the concepts in this book will mean more business for them either with their existing clients or to build new ones together in joint marketing efforts with you. As a Part of the program you'll receive the author's proven seminar presentation templates you can use to engage with local prospects or to do joint seminars with local professionals.
The number one fear of business owners today is getting sued and tied up in our crazy court system. As co-author of this book you'll be able to talk to them about solutions for three of their biggest pain points: asset protection, tax planning, and retirement.
And the book is just the tip of the Top-of-Mind funnel. This book will be used in the same way as Estate Planning is Dead is used to market to families. There will be a National Asset Protection Business Owners and Professionals Facebook Group that will have continual new and compelling content for members. From live asset protection webinars every month, to popular guest speakers, content on retirement planning for business owners, on going training on using legal entities, and the value of life insurance in retirement planning and partnership agreements. And just like with Estate Planning is Dead you'll be provided with done for you marketing with engaging blog posts for business owners and professionals, emails done for you promoting the training inside the Facebook group, and an opportunity for you to bond with your business and professional prospects as a part of the same shared learning network where you are the local expert!

Not just three high impact books designed to get your prospects attention, but three Top-of-Mind marketing programs designed to keep you engaged not only with prospects but with networking and referral sources, local media. Instant authority, ongoing marketing channels, and membership groups for three separate markets : families, business owners, and professionals.

And Maybe the best part is that as a member of the Simplicity Network you'll have access to sales support and tools not available anywhere else. From high quality sales staff to work with your prospects to unique programs like Kaizen, the premium financing solution built specifically to help business owners and professionals build their tax-free retirement. Combine these programs with the Asset Protection Guide for Business Owners and Professionals and you'll have the tools that your competition will only wish they had. Don't be on the outside wishing you had acted sooner. Lock in your pre-publication program slot today with this One Time Offer!

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Normally $197 / Month
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